Blog

5 tips to keep your corporate data safe

April 29th, 2015
5 tips to keep your corporate data safe

Data breaches occur every day, even to the most secured firms and well-known financial institutions – and it could happen to your company as well. How can you be sure that your network is completely protected from hackers? As a business owner you can’t afford to face a data breach, since it could cost you the two things that matter most to your company – clients and reputation.

Ditch these outdated BI beliefs today

April 28th, 2015
Ditch these outdated BI beliefs today

Everyone knows that business intelligence is of vital importance to ensure that a company grows and develops, but the business intelligence of today differs greatly from that which was talked about in the past. Much has changed in the world of business intelligence in recent years, and if you are stuck in your old ways then you are not doing all you can to advance your organization forwards.

How to network like a pro on social media

April 27th, 2015
How to network like a pro on social media

In today’s Internet loving culture, social media is becoming a necessary function for growing your business. And rightly so, because it’s a great way to expand your outreach, find new customers and share valuable information about your business or industry.

4 things to ask if you aren’t yet virtualizing

April 23rd, 2015
4 things to ask if you aren’t yet virtualizing

There’s no question about it, powering your IT equipment costs money. But the real question is just how much money? If you’ve never taken the time to run the numbers, you may be in for a big surprise. That’s why we’ve compiled four questions you need to ask yourself when you’re considering virtualization.

Productivity killing habits you need to lose

April 22nd, 2015
Productivity killing habits you need to lose

Do you ever feel like you’re just sludging through the day, moving at a snail’s pace and feeling completely ineffective? Next thing you know, it’s five o’clock and it turns out it wasn’t just a feeling, you barely accomplished anything. So what’s the problem? It might be that you just have some bad habits.

Datazen BI tool acquired by Microsoft

April 21st, 2015
Datazen BI tool acquired by Microsoft

Microsoft just upped the ante on the business intelligence front once again by acquiring the three-year-old business intelligence and data visualization platform Datazen. The purchase increases Microsoft’s hold on the business intelligence market, an area on which it is clearly already focused its free Power BI product for mobiles was released earlier this year.

Retain customers with email marketing

April 21st, 2015
Retain customers with email marketing

After designing your company’s website, writing perfect pitch pages, and driving traffic to landing pages, you finally made a new online sale to a first-purchase customer. This customer has seen the value of your products or services. Why else would they purchase from you? But in addition to a nice increase in revenue, you also received a piece of information that could generate even more income: your customer’s email address.

Conducting business continuity exercises

April 20th, 2015
Conducting business continuity exercises

Unexpected disasters can completely catch your business off guard, and when they do you’ll have a hard time trying to get things back in order. Most business owners are aware of potential problems, so they usually have a business continuity plan (BCP) already in place.

Pinterest marketing just got easier

April 17th, 2015
Pinterest marketing just got easier

Much attention in the social media marketing world is paid to the heavyweights of Facebook and Twitter – and, when executed properly, your marketing efforts on these networks can pay great dividends. But there is much more to social media marketing than these two platforms alone, and other channels that are on the rise include Pinterest.

5 online reputation management mistakes

April 17th, 2015
5 online reputation management mistakes

We all know how important social media is to create and maintain a business’s online reputation. As a small business owner, you’ve probably used social media to establish a connection with your customers and share stories that will shine a positive light on your brand.